MICE Cruise Team
(Gangwon Convention & Visitors Bureau)
Gangwon Convention & Visitors Bureau (CVB), an organization in charge of MICE city marketing, is implementing
marketing to achieve Gangwon as a Bleisure (Business + Leisure) MICE destina
marketing to achieve Gangwon as a Bleisure (Business + Leisure) MICE destina
Business
Revitalization of MICE attraction
in Gangwon
in Gangwon
- Discovering and fostering specialized local conventions and new events
- Marketing to attract MICE events
Support for hosting Gangwon MICE
- Developing and supporting MICE Tour Program
- Operating cultural and art performances and promotional booths
Promote Gangwon MICE
- FAM (Familiarization) Tour for event organizers and journalists
- Participating in MICE-related fairs in Korea and overseas,
and supporting its promotion
Creation of Gangwon MICE industry
ecosystem
ecosystem
- Establishing the ecosystem of the MICE industry in the province through MICE Alliance, MICE statistical survey, etc.
- Managing MICE Supporters
- Providing training and education for MICE professional manpower
PR & marketing for Gangwondo Cruise
- Marketing to attract Korean and foreign ship companies at Sokcho Cruise Port